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Discover the Value of Your Data: Master Data Management KPIs & Metrics

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April 14 2021 |
3 minute read

Unlocking the power of master data management: KPIs & metrics to measure success

One of the most frequently asked questions related to master data management implementations is, how to track the performance of the master data management program. Therefore, this blog post discusses: 

What is a KPI?

KPI stands for Key Performance Indicator. It is a measurable value that demonstrates how effectively an organization is achieving key business objectives. KPIs are specific, quantifiable and time-bound indicators that are used to track and measure the performance of an organization, a department, a project or an individual.

KPIs are usually chosen to align with the organization's overall goals and objectives and they can vary depending on the industry, the type of business and the specific goals of the organization.

Examples of KPIs include:

  1. Sales: Revenue, gross margin, sales growth rate
  2. Marketing: Website traffic, conversion rate, lead generation
  3. Customer service: Customer satisfaction, customer retention rate, first call resolution rate
  4. Production: Production output, yield, downtime
  5. Financial: Return on investment (ROI), net profit margin, cash flow
  6. Human resources: Employee turnover rate, employee satisfaction, attendance rate

KPIs are used to track progress towards goals and objectives and they help organizations to identify areas where they are performing well and areas where they need to improve. They also help to measure the effectiveness of new initiatives or changes in strategy and they can be used to make data-driven decisions.

master-data-management-kpis

 

Why is it important to track master data management KPIs?

Tracking master data management KPIs is important for several reasons:

1. Measure effectiveness

Master data management KPIs help organizations to measure the effectiveness of their master data management program by providing a quantifiable way to track the performance of the program. This allows organizations to identify areas where they are performing well and areas where they need to improve.

2. Identify trends and patterns

Master data management KPIs provide a historical view of the performance of the master data management program, which can help organizations to identify trends and patterns in the data. This can be useful for identifying areas where the program is performing well and areas where it needs improvement.

3. Monitor progress

Master data management KPIs can be used to track progress towards goals and objectives and they help organizations to measure the success of new initiatives or changes in strategy.

4. Make data-driven decisions

Master data management KPIs provide a way to make data-driven decisions by providing a quantitative way to measure the performance of the program. This can be useful for identifying areas where the program is performing well and areas where it needs improvement.

5. Compliance and auditing

Master data management KPIs can also be used to demonstrate compliance with industry standards and regulations and to support internal and external audits.

Overall, tracking master data management KPIs is important for understanding the performance of the master data management program, identifying areas for improvement and making data-driven decisions. It also helps to ensure that the program is aligned with the organization's overall goals and objectives.

 

What are examples of master data management KPIs?

Master data management KPIs can vary depending on the specific goals and objectives of the organization, but some examples of master data management program KPIs include:

1. Data quality

Examples of KPIs: Data completeness, data accuracy, data consistency, data validation success rate, data duplication rate

2. Data governance

Examples of KPIs: Data lineage, data lineage completeness, data lineage accuracy, data lineage consistency, data governance policies adherence rate

3. Data security

Examples of KPIs: Data encryption rate, data access controls adherence rate, data masking rate, data security incidents rate

4. Data integration

Examples of KPIs: Data integration success rate, data integration completeness, data integration accuracy, data integration consistency

5. Data management

Examples of KPIs: Data modeling completeness, data modeling accuracy, data modeling consistency, data management policies adherence rate

6. Data Analytics

Examples of KPIs: Data lineage visualization rate, data quality monitoring rate, data analytics completion rate

7. Data governance and compliance

Examples of KPIs: Data governance adherence rate, data compliance adherence rate

8. User interface

Examples of KPIs: Data portal usage rate, data visualization rate, data management tools usage rate

It is important to note that these are just examples and the specific KPIs will vary depending on the organization's goals and objectives as well as the specific industry, data domains and the maturity of the master data management program.

Learn more about master data management or download our executive brief on how to develop clear data governance policies and processes for your MDM implementation.

how to develop clear data governance policies and processes for your mdm implementation


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Katja is a seasoned digital strategist with a 10-year track record of helping businesses across different industries drive digital growth and improve their digital experience.



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